50 Blessings
50 no medicinal ingredients: Because the concerns of the aging generation are complex, this product contains 50 different moisturizing ingredients. 50 no medicinal ingredients: Because the concerns of the aging generation are complex, this product contains 50 different moisturizing ingredients.
The cause of these problems is not just one thing. Skin concerns for the aging generation are often a combination of factors, such as loss of firmness, uneven texture, lack of moisture, and roughness. The cause of these problems is not just one thing. Skin concerns for the aging generation are often a combination of factors, such as loss of firmness, uneven texture, lack of moisture, and roughness.
The "50 Megumi® Moisturizing Lotion® Series" contains moisturizing ingredients that address firmness, texture, dryness, and roughness caused by dryness. The "50 Megumi® Moisturizing Lotion® Series" contains moisturizing ingredients that address firmness, texture, dryness, and roughness caused by dryness.
It contains 50 different ingredients carefully selected to address various concerns. 50 no Megumi® has been meticulously formulated to include ingredients that are beneficial for those in the aging generation. The "50 Megumi® Moisturizing Lotion® Series" contains moisturizing ingredients that address firmness, texture, dryness, and roughness caused by dryness.

INTERVIEW: A researcher shares their thoughts on 50 aspects of Megumi®.

I want to help busy, aging women living in today's world. Kyoko Takahashi, Skincare Product Development Department. Lately, I've been experiencing more skin problems, but I can't find cosmetics that suit me. I want to help busy, aging women living in today's world. Kyoko Takahashi, Skincare Product Development Department. Lately, I've been experiencing more skin problems, but I can't find cosmetics that suit me.
"50 no Megumi® Nourishing Lotion®" was born from the voices of our employees' mothers. As we age, our skin undergoes changes. However, before "50 no Megumi® Nourishing Lotion®" was created, skincare for the aging generation was mainly limited to high-end cosmetic lines in department stores or mail-order products. Because it wasn't readily available in stores, it wasn't easy to find. "50 no Megumi® Nourishing Lotion®" was born from the voices of our employees' mothers. As we age, our skin undergoes changes. However, before "50 no Megumi® Nourishing Lotion®" was created, skincare for the aging generation was mainly limited to high-end cosmetic lines in department stores or mail-order products. Because it wasn't readily available in stores, it wasn't easy to find.
Rohto Pharmaceutical listened intently to the concerns of an employee's mother who was struggling with skin changes and finding suitable cosmetics. If so many people are really suffering, something must be done! With Rohto Pharmaceutical's technology, a solution is sure to be found! With that determination in mind, they conducted another survey of women of the same generation. Many women were experiencing various skin problems. They couldn't find products that suited them. Rohto Pharmaceutical listened intently to the concerns of an employee's mother who was struggling with skin changes and finding suitable cosmetics. If so many people are really suffering, something must be done! With Rohto Pharmaceutical's technology, a solution is sure to be found! With that determination in mind, they conducted another survey of women of the same generation. Many women were experiencing various skin problems. They couldn't find products that suited them.
Let's create products for the aging generation that can be easily purchased at drugstores. Let's create products for the aging generation that can be easily purchased at drugstores.

The reason why "50 no Megumi® Nourishing Lotion®" insists on being an all-in-one product was also revealed in the survey responses. The reason why "50 no Megumi® Nourishing Lotion®" insists on being an all-in-one product was also revealed in the survey responses.

Using a line is a hassle...
That was my true feeling. That was my true feeling.
We wanted to be a source of support and a reliable presence for busy, aging women living in today's world, and that's how the development of "50 no Megumi® Nourishing Lotion®" began.
It's difficult to turn an ideal into reality, but It's difficult to turn an ideal into reality, but

Rohto Pharmaceutical

Cultivated over many years

They have the skills.

"We've decided on our direction, all that's left is to commercialize the product," they said, but developing a product that doesn't exist in the market is inherently difficult.

"50 no Megumi® Nourishing Lotion®" has effects and
I want an all-in-one product.

To achieve that, it was necessary to incorporate many ingredients. To achieve that, it was necessary to incorporate many ingredients.

However, as the amount of ingredients increases,
If you get the combination or mixing ratio wrong...

The user experience may deteriorate,
The formulation may not be stable,

The difficulty level will increase.

Even so, I want to bring joy to my busy mother who has trouble finding enough time for proper skincare, and to people of my generation, so that they can experience the pleasure of becoming beautiful again. Even so, I want to bring joy to my busy mother who has trouble finding enough time for proper skincare, and to people of my generation, so that they can experience the pleasure of becoming beautiful again.

Without sparing any effort
We tried hundreds of different formulations through trial and error.

During my days immersed in research
One step at a time "50 of Megumi® Moisturizing Lotion® of
I completed it.

During my days immersed in research, I gradually completed "50 no Megumi® Nourishing Lotion®". During my days immersed in research, I gradually completed "50 no Megumi® Nourishing Lotion®".
The research and development technologies that Rohto Pharmaceutical has cultivated were put to good use in this process. The research and development technologies that Rohto Pharmaceutical has cultivated were put to good use in this process.

The formulation of ingredients is, so to speak, Rohto Pharmaceutical's forte. Finding the best formula from countless possible formulations.

The high quality of "50 no Megumi® Nourishing Lotion®" could only be achieved by Rohto Pharmaceutical Co., Ltd.

We also recommend our hair care series, which is dedicated to achieving healthy beauty for the aging generation. We also recommend our hair care series, which is dedicated to achieving healthy beauty for the aging generation.
A color treatment that effectively dyes gray hair with just one use per week. A color treatment that effectively dyes gray hair with just one use per week. A shampoo and conditioner that adds body and volume to hair from the roots. A shampoo and conditioner that adds body and volume to hair from the roots. Hair growth products prevent hair loss and add volume to your hair. Hair growth products prevent hair loss and add volume to your hair.

All of them are focused on effectiveness, not only caring for gray hair and thinning hair,

Hair and scalp health​
I'm thinking about it.

We want women of the aging generation to enjoy healthy beauty and everyday fashion. With the same sentiment in mind, we continue developing 50 no Megumi® for both hair care and skincare. We want women of the aging generation to enjoy healthy beauty and everyday fashion. With the same sentiment in mind, we continue developing 50 no Megumi® for both hair care and skincare.

Purchase here

close
purchase